About This Partnership

First Choice Business Brokers (FCBB) and White Coat Planners have partnered to serve physicians navigating one of the most significant financial decisions of their careers — the sale of their practice. Whether a doctor is retiring after decades of service, transitioning to a new role, or restructuring their professional life, the sale of a medical practice requires a broker who understands both the business and the clinical world.

Through this partnership, White Coat Planners advisors can refer physician clients directly to FCBB Atlanta Metro with confidence — knowing their clients will receive WCI-exclusive pricing, a dedicated broker, and the same level of professionalism that WCI members have come to expect.

This portal gives your team access to our pricing menus, sample confidential marketing packages (CBPs), and process documentation — so you always know exactly what your clients will experience from day one.